shraddhayaa helayaa naama ratanti mama jantavah
teshaam naama sadaa partha vartate hrdaye mama
teshaam naama sadaa partha vartate hrdaye mama
"O Arjuna, listen attentively! When the living entity chants My name, whether out of devotion or indifference, then his name will remain forever in My heart, I will never forget such a soul."